Everything I do inspires you to feel the natural state of your body. I believe in easy and happen to be a Physio.
Niching Contest Participant Comments:
5/10: In my own experience physic and “easy” may not necessarily go together. It sounds like you have found a way to make easy and physic work and that’s awesome.
4/10: What does it mean to feel the natural state of my body? How do I achieve that and why might that improve my life? Who needs this most?
4/10: Needs a better statement to attract clients and want to work with you.
I assume you do all kinds of physio and don’t want to narrow it down to a particular reason, like “aging” or “car accidents” or “sports injuries” or “post-amputation body-rebalancing” – the latter of which would get you everyone in town who had that happen! How many people is that, annually?
“Everything I do” that could scare me – and I’m not really fainthearted! Try making it more about the client, less about yourself.
3/10: The biggest question people ask when they encounter someone offering something is “what’s in it for me?” Here you’re explaining what YOU do. What stands out more for them is what they’ll get for themselves. How will THEY be better?
Having your words flow more smoothly and clearly will also help people better understand what you’re telling them about and how they can benefit.
Silke Neumann‘s Reflections:
The Revised Niche: