Why is niching so hard?
If you’re here on this page then you’re likely some sort of conscious, service providing solopreneur. Maybe you’re a life coach, permaculture practitioner, or holistic practitioner. And you’re struggling with this whole question about niche. I created this website to be the most useful support in making it not-so-hard.
My name is Tad Hargrave and for the past decade I’ve been working with hundreds of people like you from around the world in helping them to figure out what their niche is. This website is the culmination of those efforts.
This website and the accompanying book is a seven step, refreshing, sustainable and common sense approach to identifying your best niche.
I hope the following niching resources will support and inspire you in finding your niche. You’ll find resources from colleagues, dozens of quotes, over 35 articles by myself and colleagues, dozens of carefully curated videos and answers to frequently asked questions, 124 in depth case studies, and hundreds of memes for you to enjoy and share.
“We are not going in circles, we are going upwards. The path is a spiral; we have already climbed many steps.”
Early on in running Marketing for Hippies, Tad realized that the central issue at the root of 95% of his clients problems was that they didn’t have a clear niche. Over the next decade of workshops and one on one work, this became more and more clear.
And so, after years of trial and error, he created NichingSpiral.com as a resource to support his clients and other conscious entrepreneur types in getting this issue sorted out.