In a recent six-week, online Marketing for Hippies 101 program I’ve been leading we started off, as we often need to, with a conversation about the niche upon which they would be focused for our time together.
Program managers and board members from government and community agencies who need analysis and recommendations for future action
I support younger generation (18 – 32) to align with their path of purpose and create a solid platform of self belief
People who want to know themselves deeply; make clear, empowered choices & live peacefully – with authenticity, integrity, clarity, and confidence.
Overwhelmed and under resourced parents who are desperate to find a way to parent with more ease and confidence.
kind, wise, generous women who struggle with self-consciousness, dim themselves & are out-of-touch with their bodies & feelings
I help senior women who want to lose weight, stop pain, increase energy.
I help seniors optimize & maintain their health with reflexology, a simple, non-invasive, affordable method.
Providing physical therapy to Yoga teachers and students who want to sustain and enable their practice.
Offering mediation and counsel to groups, couples and singles navigating new forms of relationships
I help women, 40-60, who want to develop their ability to talk to “dead” people
Equip world changers with language and vision toward building a regenerative future.
Right now this is a 3 for me. “world changers” is what i’d call a Big Circle. I invite you to divide this group into three subgroups and pick ONE of them to refine this.
This also speaks to what you think they NEED (i.e. language and vision) vs. their problems/symptoms or the results they are craving. This is what they need to hear to see if this is relevant. So the question is this: if they HAD the language and vision, what would that allow?
I think ‘regenerative future’ is good because i can imagine it’s something they might be craving.
Visionary thinkers sharing their message online, who need clarity and strategic guidance to do it with ease.
I help creative entrepreneurs stay competitive and adapt to an ever-changing marketplace.
for those that want to be able to fully express themselves, to engage powerful feelings without the need to control or tame them
I work with adults who feel they are being emotionally hijacked by their younger wounded selves and can’t do anything about it
Solid 7. And, for this program, let’s hone in a bit more. If you had to divide this group into three subgroups – what would they be? Perhaps easiest to do this by situations this might appear. Pick ONE of those three and rewrite this: https://marketingforhippies.com/big-circle-little-circles/
I facilitate team building and leadership development in organizations that want to create more positive, cohesive cultures.
Women who want connection and clarity
Disheartened career women looking for more out of Life and wanting to reignite what Lights them up inside
A solid seven and, for this week, let’s see if we can hone in a bit more on a particular little circle of this group.
I help couples with young children that have grown apart since becoming parents to reconnect and strengthen their relationships.
Intensive women struggling with anxiety and depression who are looking for a safe place to be heard, supported & championed.
People seeking emotional awareness, emotional skills, and healthy and sustainable empathy.
Looking for more help with your niche? Check out my eBook The Niching Nest.