I provide social networking solutions for interior designers + creative makers in the home and lifestyle segments.
Niching Contest Participant Comments:
9/10: I also don’t know what “creative maker” means, but I wonder if in that segment, people know that’s them? I don’t mind the slight vagueness of “social networking solutions” because as an entrepreneur who’s kind of boneheaded about social media but has been trying, I do mostly get it. So I think the people you’re talking to would realize it’s them. However I don’t think it’s clear enough yet for someone to say to himself, “oh, I know exactly who to refer to you!” Meaning your people might recognize themselves, but I’m not sure their friends will get it. Which let’s face it, is part of social networking.
7.5: Not being a social networking natural, I could be someone needing such help, but can’t imagine what the solutions are? What exact problem do you address?
7/10: “Creative makers” threw me off a bit. I don’t know if I am or am not. But the interior designer niche is cool and super specific! Can you explain here why social networking is a good thing? I’m concerned it’s not urgent enough or top of mind for clients. What does social networking get them?
I’m not sure what you mean by “social networking” – are you setting up face to face soirees where your clients can meet others? Or are you helping with social media? I’m also not sure what you mean by “creative makers.” Why do these people need *your* help?
8/10: I like it, just what do you consider social networking, talking online?
8/10: I’m unclear about what social networking is. . . but love the rest!
9.5/10: I know what you mean but I think the sentence is overwritten. Do you really speak that way? I’m guilty of this all the time. Use a language that is real to you, not stuffy or overly professional. Nice work!
The first part of your message was really clear to me, the second part I’m not sure with. Love your picture though, you look very inviting!
7/10: Kind of jargony. . . not really sure exactly what you DO. . .
7/10: What is the problem they are having with social media, what will change for these two groups by working with you? Not clear what a creative maker is – is that an industry specific term?
6/10: Unsure what “creative makers” are. Never heard that term before. Do you mean social media marketing? What do you mean by networking – you make connections? The terminology I think makes it hard to understand what you’re saying and offering.
7/10: I guess this is one that speaks to the right audience, but I found it a bit of a mouthful, but then I’m not a potential customer so it doesn’t matter. However I am a social media trainer and my experience is those that don’t already know how to use it might need more info.
Krayl Funch‘s Reflections:
The Revised Niche: