Life Path Coach: I help entrepreneurs and artists bring out their uniqueness, be at the right place to choose their ideal clients and jobs.
Niching Contest Participant Comments:
Your green eyes are just beautifully highlighted, and the slightly crooked smile somehow draws me in, making me intrigued. Seeing entrepreneurs and artists together makes me wonder, and “be at the right place” is also confusing to me. At the same time, entrepreneurs and artists is a clear indication of the people with whom you want to work. I appreciate the use of the word “choose” because choice and autonomy are important to me, and because it counteracts the “lack” thinking that sometimes dogs me, saying, “I have no choice, clients and jobs choose me.”
6/10: Beautiful photo, but I am unclear about what “be at the right place to choose their ideal clients and jobs” means.
Gorgeous photo. I’d love the message even more if the result for the client was even more clear. What does the client get to have, be, or do as a result of being at the right place to choose ideal clients and jobs?
7/10: As an entrepreneur and artist this speaks to me. Often we defeat ourselves before we get started, as we wait for it all to align.
6/10: I love the first line about helping entrepreneurs and arts bring out their uniqueness. That’s awesome, but you kind of lose me with the rest. Not in terms of clarity, but in terms of the energy. I suspect you have a vibrant, creative way of doing that, but the second half doesn’t really speak to that.
6/10: I’m getting a broad idea of what you do – getting clients in the right place, but not how you do it or the means by which you do it. At least not until I get to the bottom, where it says Life Path Coach. Then I understand it’s through life coaching, but I’m not sure that’s a part of the 140 characters. I could definitely be wrong, but I think the title of how you go about doing what you do should be clear in your niche. Lots of different types of people can help people “be at the right place” (marketing specialists, bankers, lawyers, etc. and they would all be going about it very differently – e.g. designs, loans and money management, writing contracts), but you set yourself apart by being a life coach that does that. Hope that helps! I love your picture.
7/10: Entrepreneurs and artists who have what in common? Using two descriptors seems to open things up instead of narrowing it down. I like the idea of choosing clients and jobs.
4/10: I’m an entrepreneur; I don’t know what you’re offering me. Do I need to bring out my uniqueness more? When you suggest you can help me be at the right place, I feel kind of confused. Do you mean set up a networking event, or help me with an internal process? The “right place” seems like a good place to be, but it could be anywhere. Maybe I’m already at the right place, but how would I know if I wasn’t?
6/10: I feel like your ideal clientele is clear, as well as the end result, but the term “be at the right place” is a little hard to interpret. It is hard to tell if it means a physical locale, or more of a place of mental and emotional readiness. I am guessing the latter, as I see you are a coach, but the niche statement itself does not clarify that. I love the picture, and I think you are on the right track. Maybe just work with the wording a bit.
5/10: It feels that the statement is split in two sections. a) access their creativity more and b) market themselves better. But “be at the right place to choose” doesn’t feel a very realistic way of expressing it – feels too magical thinking.
6/10: I have a vague idea of who you serve. However, as an entrepreneur and artist myself, I can’t tell from this whether I’d want to work with you, or even what we’d do! I like the idea of bringing out my uniqueness, but it’s just a bit fuzzy for me what you do.
7/10: It’s clear who you are targeting and what you’re bringing to the party. Sweet picture too.
6.5/10: For me it should be either entrepreneurs or artists, since they are different groups. It seemed too broad.
6/10: I find this a bit confusing. I’m not sure what you mean by, “be at the right place.” Do you mean attending workshops to be at the right place and time? How do you do this? Do you tell them about places to go? What do they actually hire you to do?
6/10: I get that your audience is entrepreneurs and artists (both groups are people who are trying to do something on their own), but I’m not sure exactly what you do for them.
7/10: I would like to get some kind of idea of how you do this. I agree that it feels like two separate statements, but I’m guessing that’s probably because of the 140 character limit; I know I had to cut mine a bit to make the count.
6/10: Got to agree with previous comments. Entrepreneurs feel like a polar opposite group from artists. My guess is the niche is artists who want to be entrepreneurial, and get their creativity making money.
6/10: “Be at the right place” feels a bit vague.
Mathilde Choisy’s Reflections:
Thanks Tad and everyone here, for all your ratings and feedback!
The Revised Niche: