Private traditional birth attendant. Wise woman birth support specializing in home water birth.
Niching Contest Participant Comments:
7/10: I have questions, are you a doula? A second attending? A Midwife? I’d get an adjective in there somewhere about your support is it gentle or kind? What is your unique approach? Maybe it’s wise woman but to me that means a granny with a stick wrapped with feathers and crystals wafting sage smoke over me. Hope that helps. LOVE what you do!
8/10: Pretty clear. Are you a midwife? If not, why might someone choose to work with you over a midwife? “Wise woman” to me means herbal support/Susun Weed, is that what you’re referring to?
10/10: I totally get it and like that you haven’t put doula or midwife. I don’t identify with either and am struggling with what to call myself presently.
If you change the order of the words, you’d get it to be about them, not you. VERY IMPORTANT. It’s definitely not there yet.
8/10: It’s clear whom you serve, but my first thought was that you are a midwife or a doula who is familiar with traditional methods.
9/10: Love this!
10/10: This is great Shay!
9/10: I love what you do but I don’t think most of the general population is familiar with what a traditional birth attendant is.
9/10: Maybe mention low intervention/mother-led birthing or something of the sort?
9/10: Maybe explain TBA for those who aren’t familiar.
9/10: Definitely targeting a niche with this.
10/10: I love it!
9/10: I think others comments were great! And so are you!
8/10: I understand what you are saying, but only because I have studied with Whapio and Susun Weed and Gloria Lemay. . . I wonder the same as the other commenters, perhaps there are more accessible/less jargony words? I love that you specifically say water birth.
8/10: Not a huge fan of your website. But LOVE you and LOVE what you do.
9/10: This looks great!
9/10: I love this idea!
7/10: Love the message, I’d like to see a pic that better illustrates home water birth, and maybe something that is suggestive of the other aspects of what you do as a traditional birth attendant.
Shay Sampson‘s Reflections:
Thanks for your feedback! I’m neither a midwife or doula, but work under the title of Traditional Birth Attendant. Yes, wise woman means I use herbs and traditional, low tech methods. I am usually the only hired attendant at a birth. I am privately hired by my clients, as opposed to the registered midwives, who are publicly funded. Most of the people who come to me are already sure that they want a home water birth, and have struggled to find a support person. This is either because the registered midwives are all booked, or because the care they provide doesn’t suit the mother’s preferences, and they are looking for something more hands-off and less medical. My first idea was “A watchful, supportive presence for women who want a home water birth and can’t get or don’t want a registered midwife.” Would that have been easier to understand? Should I focus on describing what I do to those who are already likely to understand it and want that, or to the average person with little background in natural birth?
The Revised Niche: