ATTN New Veggie Growers & Brown Thumbs: I can teach you to harvest more veggies in a small space with ease. Grow your own food in 2 hrs/week
Niching Contest Participant Comments:
8/10: I’d like to see the last two sentences switched, since harvest doesn’t precede growing, and it made me pause. I’d like to know a bit more about the Who: are these urban pioneers, new home owners, greens, apartment dwellers, small-scale farmers?
10/10 so clear . . . so need this. I kill every plant I get my hands on. Love that you offer this and say a time frame! /full_width]
Stacey Murphy’s Reflections:
Over time, I’ve figured out who my courses are NOT for. On my sales page, I include some qualifiers: growing zones 5-8, growers with 0-3 years experience, 100-1000 square feet plots, etc. During the growing season, I grow 25-50 pounds of produce weekly off of 500 square feet (which feeds between 3-10 people their weekly veggies). It’s hard to promise that others will approach the same yield without knowing their experience and soil. I also know my course has an urban bias since I farm in NYC. Thanks for your additional questions around up front time investment. Very helpful. I realize now the 2 hrs is misleading as I spend that amount of time farming and an additional 1-2 hr / week harvesting. And of course, new growers are not going to be as fast as a farmer is. I’ve never tried to fit it all into 1 140 character niche statement before. This was a great exercise for me.
The Revised Niche: