I help holistic practitioners & service-professionals to attract more clients with heart, integrity & social impact.
Niching Contest Participant Comments:
Now there’s a compelling statement that would cause me to check you out further – “I help holistic practitioners & coaches grow their business by giving not selling, and supporting charitable causes.”
Two points: service professionals – is not very specific. Other point: the social impact intrigues me, I’d like to know more.
9/10: The service professionals threw me off as to who they would be in conjunction with holistic practitioners. I don’t think you mean wait staff but that’s what first jumped to mind. Maybe you’re meaning holistic service professionals as well and it’s just a word order thing. Curious, who would be a holistic service professional as opposed to a practitioner?
8/10: I’m not sure what you mean by “service-professionals” when adjacent to “holistic practitioners.” The wording of the last phrase, “to attract more clients with heart, integrity and social impact” is awkward and unclear. I think you mean that you help your clients retain their heart and integrity and have a social impact while they are attracting more clients. But the order of the words doesn’t portray that – it suggests instead that your clients are themselves attracting clients with heart and integrity. . . I suggest playing with word ordering.
8/10: Clean and clear.
Very professional. The tag is very clear too. Although I feel heart and integrity are over used. I guess you are a coach? I am wondering if you could re-word the last part. But it rocks!
5/10: Due to wording. I don’t know if you are helping practitioners attract the perfect clients who have heart, integrity and social impact or if you are helping the practitioners to have those qualities.
10/10: A 10!
Alisoun Mackenzie’s Reflections:
Thanks Tad, your feedback is very much appreciated. Yes I’ve recently been thinking that people are not lying in bed worrying about what I offer and that I need to hone my core message more. I love the idea of saying something around “helping holistic practitioners and coaches to turn the way they get clients into a force for positive change” – I’ll keep working and testing my core message until it becomes clearer for more people!
The Revised Niche: